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Learn top ways to stretch ad budgets with smarter targeting, stronger creative, disciplined testing, and coordinated media that produces measurable growth.

Media buying vs programmatic advertising explained: understand the differences, costs, control, and how to choose the right mix for your local business.

Allen Media & Associates is proud to have been the subject of a recent feature in Venice City Lifestyle magazine: Allen Media Celebrates 20 Years of Growth. It traces 20 years of history and the vision David Allen had for creating a...

Learn how to align branding and advertising so every campaign reinforces trust, improves recognition, and makes your marketing budget work harder daily.

See how a disciplined website design process turns business goals, brand messaging, user needs, and measurement into a site that supports measurable growth.

Build a traditional vs digital advertising mix that reaches local customers, protects your budget, and produces measurable growth across every channel.

Learn what a full service advertising agency does, how it supports growth, and when one partner can improve results, efficiency, and spend.

Learn the best ways to increase brand awareness with practical strategies that build visibility, trust, and measurable growth across channels.

Facebook Ads Currently there are over 7 million advertisers on Facebook. With a number that high, you can believe that everyone wants to be part of this type of advertising. This is because it works! We have the ability to reach people every day,...

What is SEO? SEO means Search Engine Optimization. Basically, this is a framework or process that increases website traffic using the web search engine. Individuals search words or phrases to find their desired content or answers. Why your business...

The technology and digital world continues to expand and grow every day. On average, people spend around twenty-four hours a week on the internet. That’s twice as long as it was ten years ago! Social media platforms are also used by one third of...

Why bother doing live video marketing? Live streaming or live video is a huge opportunity for a business to gain exposure and increase sales. Live video gives customers an inside look and relationship with the company sharing. Customers prefer...

When we see one of our favorite actors or athletes using a certain product or service, what do we do? Most likely we decide to purchase, if not look into that product or use that service! Each day we are influenced by those around us and by the...

What is Mobile Text Marketing? Mobile text marketing is a form of SMS marketing. This marketing campaign delivers text messages from your company to its customers.  Simply put, this is when a customer gives authorization to receive subscribed...