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Facebook Ads Currently there are over 7 million advertisers on Facebook. With a number that high, you can believe that everyone wants to be part of this type of advertising. This is because it works! We have the ability to reach people every day,...

What is SEO? SEO means Search Engine Optimization. Basically, this is a framework or process that increases website traffic using the web search engine. Individuals search words or phrases to find their desired content or answers. Why your business...

The technology and digital world continues to expand and grow every day. On average, people spend around twenty-four hours a week on the internet. That’s twice as long as it was ten years ago! Social media platforms are also used by one third of...

Why bother doing live video marketing? Live streaming or live video is a huge opportunity for a business to gain exposure and increase sales. Live video gives customers an inside look and relationship with the company sharing. Customers prefer...

When we see one of our favorite actors or athletes using a certain product or service, what do we do? Most likely we decide to purchase, if not look into that product or use that service! Each day we are influenced by those around us and by the...

What is Mobile Text Marketing? Mobile text marketing is a form of SMS marketing. This marketing campaign delivers text messages from your company to its customers.  Simply put, this is when a customer gives authorization to receive subscribed...

1. Commit to it! Making a commitment to your social media pages is the first step for success in your business. Customers like to see active social media from business. This makes your business feel fresh and updated! Consistency can be challenging...

Email marketing is used to promote content, events, deals, and also direct people towards business websites. There are many ways to email market from blog subscriptions, follow up emails, welcome emails, promotions, loyalty memberships, etc....

You might think marketing is great and questioning the title of this blog. However, marketing comes with its ups and downs. Without marketing it is difficult to imagine sales and business increasing. There are many benefits to content marketing but...

Instagram now has a bigger user base than Twitter. Instagram is now being used to market businesses, models, promote products, and more! This post will feature the Instagram marketing hacks for your business and how you can take advantage of this...

While social media can be a powerful tool for advertising your brand and attracting an audience, it is always smart to know the plethora of options available for spreading the word. Bringing your brand into the “real world” can make your brand...

In an age where social media platforms are inundated with advertisements, merely displaying your products and/ or services is not enough. Inciting an emotional response is a smart tactic for creating a lasting bond between you and your target...

While utilizing Facebook may have been your first instinct when creating a social media plan, it is beneficial to have several streams when it comes to social media marketing. Both Instagram and Twitter offer simple, succinct ways of engaging with...

With the sheer size of the internet, it’s increasingly difficult to reach your target audience. Even when you use every resource in your digital marketing tool box, it can feel as if the money and effort you are pouring into having a digital...

With over two billion active users, Facebook is the most popular social networking site, but as the times change, younger audiences are leaving Facebook to explore the more influential, exciting realm of other social media platforms. According to a...