Social Media – Yay or Nay?

Social Media – Yay or Nay?

With 73% of online adults using social networking sites, market researchers are now finding more and more consumers trusting social media to get their information, news, and advice. This growing tendency to turn to the internet to find information about a business...
Public Relations: The Key to Getting Your Business Noticed

Public Relations: The Key to Getting Your Business Noticed

Does all public relations lead to good publicity? Definitely not. There are many different types of public relations, but like anything else, there’s a right way and a wrong way to utilize this important piece of the marketing mix. Here are a few ways to help...