by EMG | Feb 1, 2018 | Blog
The New Year is here, and with that comes new marketing trends. Out with the old, in with the new, right? Here are just a few trends that will be shaping the world of marketing in 2018! Understanding Your Audience You may know who your audience is on the ground level....
by EMG | Sep 20, 2017 | Blog
Many businesses host events for just about anything such as fundraisers, community outreach, tradeshows, or even team building activities. At times, event planning can seem stressful and become overwhelming because of all the small details that are put into...
by EMG | Jun 22, 2017 | Blog
We live in a fast paced digital world. The average person takes in as many as 5,000 messages a day. With so many messages, it can be hard to break through the clutter to get your message across to your target audience. Video marketing has taken off in recent years and...
by EMG | May 10, 2017 | Blog
What exactly is inbound marketing? Well, what you are reading right now is a good example of this type of marketing: blogs. The formal definition of inbound marketing as defined by Hubspot is: “an approach focused on attracting customers through content and...
by EMG | Mar 7, 2017 | Blog
Why is creating quality content important? Content, such as blogs and social media posts, get customers to come to you. Content that answers consumer’s questions and helps them solve a problem creates a relationship with the audience, and hopefully leads to profitable...
