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The Importance of Digital Marketing

The Importance of Digital Marketing

The technology and digital world continues to expand and grow every day. On average, people spend around twenty-four hours a week on the internet. That’s twice as long as it was ten years ago! Social media platforms are also used by one third of the world. This makes...
Live Video Marketing: Drive Sales with Video

Live Video Marketing: Drive Sales with Video

Why bother doing live video marketing? Live streaming or live video is a huge opportunity for a business to gain exposure and increase sales. Live video gives customers an inside look and relationship with the company sharing. Customers prefer watching a live video...
Influencer Marketing 101

Influencer Marketing 101

When we see one of our favorite actors or athletes using a certain product or service, what do we do? Most likely we decide to purchase, if not look into that product or use that service! Each day we are influenced by those around us and by the people we follow or see...
Effectiveness of Mobile Text Marketing

Effectiveness of Mobile Text Marketing

What is Mobile Text Marketing? Mobile text marketing is a form of SMS marketing. This marketing campaign delivers text messages from your company to its customers.  Simply put, this is when a customer gives authorization to receive subscribed text messages from...
6 Tips on How to Master Social Media for your Business

6 Tips on How to Master Social Media for your Business

1. Commit to it! Making a commitment to your social media pages is the first step for success in your business. Customers like to see active social media from business. This makes your business feel fresh and updated! Consistency can be challenging but having splendid...
You got Mail!

You got Mail!

Email marketing is used to promote content, events, deals, and also direct people towards business websites. There are many ways to email market from blog subscriptions, follow up emails, welcome emails, promotions, loyalty memberships, etc. Something that this blog...